Faygo, The One True Pop, is a cultural icon with a flavor for everyone. With a wide variety of bold flavors, it deserves an equally bold and varied social media presence. Our social strategy is a celebration of Faygo’s deep roots, playful spirit, and the culture that has embraced it for generations.
Our approach blends viral memes, pop culture moments, hometown pride, and eye-catching visuals to create an ever-evolving feed that keeps fans engaged. From fun, over-the-top Photoshop edits to authentically captured photography, every post offers something fresh, unpredictable, and unmistakably Faygo.
Whether we’re riffing on trending internet humor, spotlighting local events, or giving a playful nod to nostalgia, our content speaks directly to the fans who make Faygo what it is. The goal? To craft a brand voice as dynamic as the flavors in every bottle. Because just like Faygo, social media should never be boring—it should be a mix of everything that makes life fun.
| Chief Creative Officer: | Bill Morden | Account Director: | Joe Morden |
|---|---|---|---|
| Creative Director: | Jeff Wolfe | Strategy Director: | Lesley Stout |
| Art Director: | Thantavan Chanya | Copywriter: | Cole Guidry |
| Art Director: | Rajeev Pillai | Social Media Coordinator: | Brad Rude |
| Chief Creative Officer: | Bill Morden | ||
|---|---|---|---|
| Account Director: | Joe Morden | ||
| Creative Director: | Jeff Wolfe | ||
| Strategy Director: | Lesley Stout | ||
| Art Director: | Rajeev Pillai | ||
| Art Director: | Thantavan Chanya | Copywriter: | Cole Guidry |
| Social Media Coordinator: | Brad Rude |