Helios developed a better way to keep piglets warm: an advanced heating system using graphene nanotechnology to deliver consistent warmth while using less energy.
The technology was innovative. The challenge was creating a brand that made the innovation easy to understand—and compelling to the people who would buy it.
TMV positioned Helios around what mattered most to producers: healthier piglets, greater durability, lower energy consumption and better operational efficiency.
We built the brand around the idea of mastering warmth, connecting sophisticated technology with the practical realities of modern farming.
TMV developed the Helios brand, positioning, messaging and digital experience from the ground up.
Complex technology became a straightforward story supported by meaningful product proof—including uniform heating, farm-tough construction and energy consumption up to 46% lower than other options.
The result was a brand and website designed not just to explain the technology, but to sell its value.
TMV turned an advanced technology into a brand built to sell it.
Created a differentiated brand and market position from the ground up
Translated complex graphene technology into a clear customer proposition
Built a digital sales platform that educates prospects and drives sample and quote requests
Gave the sales team a stronger story built around tangible product advantages
Created a brand platform designed to grow with future products and markets